Boom’s Work From Home Conferencing Kits Fuel Levelling Up Agenda

Boom’s Work From Home Conferencing Kits Fuel Levelling Up Agenda

Oct 17th 2023

Boom Collaboration’s dedicated Work From Home conferencing kits have become the company’s best sellers this year, as more organizations look to level up their remote meeting technology.

Boom’s complete WFH kit features a plug-and-play MINI camera and GIRO wireless audio speaker – triggering a 28% rise in demand compared to the same period last year.

In addition Boom is reporting growing sales for its UNO vertical video bar (ideal for personal use) which has seen a 24% acceleration during 2023.

“There’s no doubt professional grade video and audio is the key to successful hybrid working,” says Boom co-founder Holli Hulett.

“Now the dust has settled on working from home practices, a clearer picture is emerging which enables companies to develop longer term strategies – with portable and powerful professional quality video and audio at the heart.”

She added: “Today, 60% of businesses globally have work from home policies with this number still growing in a post pandemic world. In addition, 30% of all employees are full-time remote workers while 62% work from home occasionally. The right equipment can significantly boost productivity while saving corporations money.”

Better meetings

The Boom MINI is a 1080p camera with a wide angle 90° field of view. It includes advanced focus technology, low light optimization and two high sensitive mics.

The Boom GIRO audio device boasts 360°omnidrectional microphone pickup and full-duplex HD audio. Users can enjoy the convenience of wireless audio from a built-in lithium ion battery via Bluetooth or USB connection directly to a computer.

“We believe in better meetings. Simply. Whether in the office or at home,” Holli emphasised.

Her views are echoed by fellow founder Fredrik Hörnkvist who highlighted: “Meeting equity has become one of the most important components for a successful hybrid work experience. People need to be seen and heard clearly in equal quality wherever they are based.

“Everyone needs an equal voice and presence so they don’t become alienated and feel inferior. The performance of equipment at home needs to match that in the office. During Covid there was a mad panic to buy just what was available. We know from our resellers that many organizations are now investing in upgrade programmes as part of a longer term vision. Consistency is key.

“More and more organizations are recognising this is the best way to deliver more collaborative and flexible ways of working. Our WFH conferencing kit has become a best seller this year closely followed by the UNO all-in-one compact video bar.”